Intermountain’s Select Health rebrands

Select Health, the nonprofit insurance arm of Salt Lake City-based Intermountain Health, has rebranded with a new color palette, logo, and adjustment of its name, which was formerly SelectHealth.

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“These changes reflect Select Health’s continued focus on offering a simple, seamless health insurance experience in an industry known for its complexity,” according to a June 28 news release.

SelectHealth currently has more than 1 million members in Utah, Idaho and Nevada. Its rebrand aligns with a similar update at Intermountain Health earlier this year.

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