Fastest growing Medicare Advantage startup plans | 2024

Enrollment in Medicare Advantage startup plans grew 18% from 2023 to 2024, according to a March 5 analysis from Chartis. 

Startup plans make up a small slice of the MA market, at 2% in 2024, according to the report. Alignment Healthcare and Devoted Health boast the largest share of the startup market, each enrolling over 100,000 members. 

Here are the five startups with the largest growth rates in 2024: 

  1. Gold Kidney Health Plan
    2024 membership: 700
    2023 to 2024 growth: 272.8%

  2. Clever Care
    2024 membership: 19,800
    2023 to 2024 growth: 82.7%

  3. Devoted Health
    2024 membership: 198,600
    2023 to 2024 growth: 59% 

  4. Welbe Health
    2024 membership: 1,700
    2023 to 2024 growth: 44.1% 

  5. Zing Health
    2024 membership: 8,700
    2023 to 2024 growth: 35.3% 

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