Blue Cross and Blue Shield of North Carolina has named Kelly Calabria as senior vice president, chief marketing and corporate social responsibility officer, effective Aug. 15.
Ms. Calabria will report directly to president and CEO Tunde Sotunde, according to a July 12 news release.
She will be responsible for leading the corporate social responsibility, brand management and marketing division and will focus on addressing social drivers of health, community health equity and environmental social governance to improve members' health.