BCBS’ international arm names Simon Jackson chief growth officer

GeoBlue, Blue Cross Blue Shield’s international arm, has appointed Simon Jackson to serve as chief growth officer. 

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Mr. Jackson joins GeoBlue from Mercer Health & Benefits, where he served as a principal and leader of Mercer’s Expatriate Benefits Center of Excellence, according to an Aug. 23 GeoBlue news release. 

He will lead GeoBlue’s sales, client management and sales effectiveness teams, according to the news release.

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