Humana names chief marketing officer

Humana promoted Jennifer Bazante to chief marketing officer, the insurance company said Oct. 1.

In her new role, Ms. Bazante will develop a strategy for engaging and enrolling members, as well as oversee consumer and business marketing.

Prior to her promotion, she most recently served as senior vice president of brand acquisition marketing for Humana. She joined the company in 2014 as vice president of marketing.

More articles on payers:
BCBS of North Carolina merger plans halted as video, details of CEO's DWI incident emerge
Woman says UnitedHealth sent her 500 denial letters in 5 days
BCBS of North Carolina CEO resigns after DWI arrest

Copyright © 2023 Becker's Healthcare. All Rights Reserved. Privacy Policy. Cookie Policy. Linking and Reprinting Policy.

 

Featured Webinars

Featured Whitepapers

Featured Podcast

Top 40 articles from the past 6 months